Nintendo: Wii-defining an Industry?
- Scribbled on March 7th, 2007 by Jonah Falcon
- Filed in Editorial Content, Industry News, Nintendo Wii
A new article at Tech Divisions called ‘Nintendo Wii: Redefining an Industry’ posits that the Wii console by longtime console hardware developer Nintendo is ‘redefining’ an industry, stating that the wide demographics, casual-length gameplay of 10-15 minutes, and the Wiimote controller gives Nintendo a unique opportunity to reverse the past failures of the two previous consoles: the Nintendo 64 and the GameCube:
Nintendo has relied greatly on their franchises: Mario, Zelda, Metroid and Donkey Kong. They cannot rely on these franchises to keep the system alive in an expanding market. These titles can be used to drive initial sales with a new release each year, but new innovative titles and creative new franchises must be developed to continue the sales trends.
What do you think? Will the Wii have any staying power once the console becomes freely available? What must Nintendo do to keep its next current-gen system relevent?
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