Microsoft Can Commence Rolling Around in Money, Part III
- Scribbled on September 14th, 2007 by Jonah Falcon
- Filed in Industry News, Microsoft Xbox 360, Shooter
Remember when we told you back in May analysts conservatively predicted $172M bonanza for Halo 3 in the first fiscal quarter? In August, GameStop alone had 1 million preorders? Well, according to another analyst Colin Sebastian, Halo 3 will make over $200M in its debut. He doesn’t state what time frame, but he compares it to the $125M first day payday Halo 2 received.
There’s a phrase for this: cash cow.
At $200M in its first day, or first few days – has there ever been any sort of product debut like this? Ever?
(Of course, some people don’t give a shit. What can you do?)
(Thanks, Games Industry Biz.)





September 24th, 2007 at 3:11 pm
[...] already been said: It’s a cash cow. Share and Enjoy: These icons link to social bookmarking sites where readers can share [...]