Madden NFL Coming to Facebook
One of the reasons Electronic Arts bought Playfish for a whopping $300M is their deftness at social games. Playfish’s first major project for EA? Madden NFL for Facebook.
Electronic Arts has its eye on the social space in a big way, moving aggressively toward digital revenue models and buying up Playfish — and it looks like one of its next moves will see the Madden NFLfranchise coming to Facebook.
“We have to make Madden more accessible,” EA Sports boss Peter Moore told Bloomberg. “You’ll see us on Facebook going forward.”
It’ll be interesting to see how they turn Madden into a football social game. Will people own franchises? Have play-by-email games? Let us know what you think.
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